Roles and tasks of the partnerships manager

The partnerships manager is a key position for companies with sales and marketing activities. He or she is responsible for developing and managing long-term strategic partnerships with customers, suppliers and business partners. The main role of the partnerships manager is to promote the company's interests and help it achieve its commercial objectives. To do this, they must:

Identifying potential partners and establishing lasting business relationships
Negotiate and implement partnership contracts
Create and maintain collaborative links with strategic partners
Evaluate the results of partnerships and make adjustments to achieve objectives
Develop marketing strategies to make the most of partnerships
Define performance indicators and monitor their status
Organising seminars and meetings to share information and knowledge
Provide information, advice and assistance to other teams in the company
Maintain relations with the media and partner communities
Actively participate in proposal writing and contract negotiations
Monitor partner performance
Develop loyalty plans for partners
Monitor market and competitor developments and provide analysis and commentary on trends
Develop and implement initiatives to generate new partnership opportunities.

Salary and career development of a partnerships manager

The salary of a partnership manager varies widely depending on their level of experience and the region in which they work. On average, they earn around €46,000 a year. Salary opportunities increase with time and professional experience. Here is a list of changes in gross annual salary in France according to the number of years' experience:

0 to 2 years: between €36,000 and €42,000
2 to 5 years: between €41,000 and €48,000
5 to 10 years: between €45,000 and €57,000
10 to 15 years: between €52,000 and €68,000
Over 15 years: between €57,000 and €75,000

Partnership managers have a wide range of skills and can choose from a variety of positions to develop their careers. Here are 5 possible careers for a partnership manager:

Sales Director
Research and Development Director
Director of partnerships
Strategy and Development Director
Public Relations Director

Advantages and disadvantages of the partnership manager job

Advantages

Global experience: You'll have the opportunity to gain experience in a wide range of sectors and develop new skills in a variety of areas.
Multiple interactions: You'll interact with people from different sectors and build lasting relationships.
Development of personal networks: You will be able to establish links with people who can help you achieve your goals and objectives.
Skills development: You will have the opportunity to develop skills in negotiation, communication and time management.
Remuneration: Partnership managers can benefit from an attractive salary and a good remuneration package.

Disadvantages

High pressure: Working in this field can be very stressful and pressurised.
Tight deadlines: Partnership managers sometimes have to work to very tight deadlines.
Competitive: This is a very competitive job and you need to be constantly on the lookout for new partnerships.
Complexity of contracts: It is necessary to understand and negotiate contracts and the clauses contained therein.
Responsibility: Partnership managers are often held accountable for the results achieved, so they must be prepared to face up to this responsibility.

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