Roles and missions of the sponsorship manager

The sponsorship manager is a key position within an organization, playing a diverse and essential role in providing financial support for a cause or activity. The main tasks and missions of a sponsorship manager are as follows:

  • Manage the organization's sponsorship program and keep it up to date with the organization's objectives.
  • Identify and evaluate sponsorship and partnership opportunities and possibilities, and draw up a plan for their implementation.
  • Manage relations with donors and project beneficiaries and maintain links with patrons.
  • Identify potential sponsors and establish long-term sponsorship relationships.
  • Develop sponsorship proposals and presentations for sponsors and partners.
  • Develop strategies to convince sponsors and partners.
  • Manage and organize sponsorship events to promote the organization's activities and objectives.
  • Organize and participate in meetings and seminars for patrons and beneficiaries.
  • Monitor donations and philanthropically-funded projects to ensure that all objectives are met.
  • Write reports and documents for patrons and beneficiaries.
  • Participate in the planning and evaluation of sponsorship activities and projects to verify program effectiveness and the achievement of objectives.
  • Ensure effective communication with all those involved in philanthropy, including donors, partners and project beneficiaries.
  • Research and prepare grant applications, reports and case studies.
  • Organize and manage budgets and budgets.

Salary and career development of a sponsorship manager

The average net annual salary for a sponsorship manager is estimated at between 30,000 and 45,000 euros, depending on the level of experience and the size of the company. Gross annual salary may vary according to years of experience:

  • 0 to 2 years: between 25,000 and 35,000 euros
  • 2 to 5 years: between 30,000 and 40,000 euros
  • 5 to 10 years: between 35,000 and 45,000 euros
  • 10 to 15 years: between 40,000 and 50,000 euros
  • Over 15 years: between 45,000 and 55,000 euros

When it comes to career development, a sponsorship manager can consider a number of different professions in order to progress in his or her field:

  • Sponsorship director
  • Public relations director
  • Director of philanthropy
  • Communications Director
  • Director of Corporate Social Responsibility

Advantages and disadvantages of the sponsorship manager's job

Advantages
  • An opportunity to work for causes that matter and help people.
  • Good compensation and benefits.
  • Rewards and praise for a job well done.
  • An opportunity to network.
  • Travel opportunities and rewards.
Disadvantages
  • Long working hours and excessive expectations.
  • Considerable pressure and responsibility.
  • Close collaboration with donors and beneficiaries.
  • Strong competition for available funds.
  • Complex projects and tight deadlines.

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