Roles and tasks of the Communication Project Manager
The roles and missions of the communication project manager are an essential part of his/her work, and are a combination of specific skills and creative abilities. He/she must coordinate projects and teams to achieve communication objectives. Specifically, these roles and assignments include:
- Defining and maintaining the company's overall communications strategy, and planning and managing communications activities.
- Develop and maintain relationships with internal and external partners and ensure continuity of the company's image.
- Create, develop and manage advertising and promotional campaigns, and write and distribute internal and external communications.
- Oversee and coordinate the production and development of content for the company's communication channels.
- Manage and optimize communications operations and budgets.
- Develop monitoring plans, and evaluate and analyze communication effectiveness.
- Manage social media, and produce reports on activity and performance.
- Listen to customers and the market, and communicate clearly with all stakeholders.
As a Communication Project Manager, it is essential to have strong communication and management experience and skills, as well as technical and interpersonal skills. To be successful, the Communication Project Manager must know how to combine data, information and ideas to feed and create a coherent message to ensure that the company achieves its communication objectives.
Salary and career development of a communications project manager
The salary of a communications project manager varies according to the size and sector of the company, as well as the experience acquired.
In France, the gross annual salaries for a Communications Project Manager are as follows
- 0 to 2 years: €35,000 to €40,000
- 2 to 5 years: €40,000 to €50,000
- 5 to 10 years: €50,000 to €70,000
- 10 to 15 years: €70,000 to €80,000
- More than 15 years: 80 000 to 100 000 €.
In addition to his/her salary, a communication project manager can benefit from various advantages such as a bonus, bonuses, luncheon vouchers or insurance.
A communication project manager can evolve towards jobs such as :
- Digital project manager ;
- Communication Consultant ;
- Community Manager ;
- Communication strategy manager;
- Communication Director.
