Description of the mission

Your role

Reporting to the Head of Growth and working closely with Sales and Product, you will be responsible for generating qualified demand across our markets and products, from awareness to revenue.

This is a hands-on, strategic role where you’ll build, test, optimize and scale growth levers in a fast-evolving environment.

Key missions

🔥 Demand Generation & Paid Acquisition

Own and optimise lead generation campaigns across paid channels (strong focus on LinkedIn Ads, but not only)
Reduce dependency on LinkedIn by testing and scaling new channels (Google, Paid Social, Outbound, partnerships…)
Manage budget, performance and ROI across markets

⚙️ Conversion & Funnel Optimisation (CRO)

Design and optimise conversion journeys for our different offers
Run A/B tests on landing pages, forms and messaging
Improve lead quality and MQL → SQL conversion rates, working closely with SDRs

🔁 Lead Lifecycle & Nurturing

Contribute to the evolution of our sales-led and product-led funnels
Build and optimize nurturing scenarios (Pardot / Salesforce)
Align marketing and sales on lead scoring, handover and feedback loops

📊 Performance & Analytics

Build dashboards and monitor performance (CAC, CPL, pipeline, revenue impact)
Turn data into insights and recommendations
Drive a test-and-learn growth culture

🧠 Content & Growth Experiments

Drive content production for a full-funnel strategy (with internal & external contributors)
Use AI tools to scale content creation and personalisation
Experiment with Product-Led Growth approaches in collaboration with Product

Key challenges ahead

🌍 International scaling: 4 markets, multiple personas, multiple products —> We want to accelerate especially in the DACH region
🚀 Mid-market scaling: widen the funnel to tier-2 companies → Traction on big corporates to be replicated on lower tier size to increase client volume
🧩 Support the go-to-market of new live training offers (consultative selling)
🤖 Leverage AI tools to scale content creation and product personalization, increasing velocity and efficiency across products
📈 Transition towards more product-led growth where relevant

Profile

Experience: 3+ years in Growth Marketing / Demand Gen / Paid Acquisition in B2B (scale-up, SaaS or from an ESG company)
B2B savvy: comfortable working with CRM & marketing automation tools (Salesforce or Hubspot)
Builder mindset: you enjoy structuring things from scratch and experimenting
Content-driven: you believe content is a growth lever, not a support function
Autonomous & proactive: you thrive in a horizontal, fast-moving organization
Curious & engaged: strong interest in climate, sustainability, or systemic transformation

AXA Climate

Making climate change adaptation local, systemic & possible. Today, we are over 250 people providing support through insurance, training, consulting, and software solutions.

💡 Company in transition

This company has begun its transition to improve its social and environmental impact. Only jobs that contribute directly to this transition are published here, such as CSR manager or carbon footprint project manager.

Website
Company
Between 50 and 250 employees
Others

Carried out an internal impact measurement.

This structure did not communicate to us the labels or certifications that it was able to obtain.

Benefits

Childcare Assistance Travel Assistance Employee Representation Committees Extended Parental Leave Caregiving Leave Language Courses Work Flexibility Professional Training and Development Eco-Friendly Initiatives Life and Disability Insurance Unmarried Partner Health Insurance Customized Bereavement Leave Advantageous Retirement Plans Wellness Programs

Value sharing

Professional Development Investment Profit Sharing Stocks and Stock Options

Diversity & inclusion

Salary Equity Non-Discrimination Policies Inclusive Recruitment Balanced Representation Support for Parents and Caregivers Community Engagement Support Measures for Disabled Workers

Governance principles

Open General Meetings Team Autonomy Open Feedback Culture Organizational Flexibility and Adaptation Collaborative Project Management Collective Decision-Making Mechanisms Holacracy Ethics and Conduct Charter Regular Governance Audits

💡 Need to strengthen your profile to match perfectly to this job?

This training might interest you: Lance ta carrière dans la tech en te formant au métier de data analyst!

AXA Climate

Making climate change adaptation local, systemic & possible. Today, we are over 250 people providing support through insurance, training, consulting, and software solutions.

💡 Company in transition

Website
Company
Between 50 and 250 employees
Others

Carried out an internal impact measurement.

This structure did not communicate to us the labels or certifications that it was able to obtain.

Benefits

Value sharing

Professional Development Investment Profit Sharing Stocks and Stock Options

Diversity & inclusion

Salary Equity Non-Discrimination Policies Inclusive Recruitment Balanced Representation Support for Parents and Caregivers Community Engagement Support Measures for Disabled Workers

Governance principles

More than 100 training courses and programs

Train yourself on a wide range of key topics: CSR and sustainability in business, third places, collective intelligence, energy renovation, skills assessment and much more!

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