Evaneos | Senior SEO Product Owner H/F - Paris

💡 Responsible products or services
Long-term contract
Localisation Paris, France
Tourism
Occasional remote authorized
Posted on 05-28-2024

Evaneos

Un avenir plus vert et plus équitable pour les voyages : des expériences extraordinaires créées avec des agences expertes basées dans le monde entier 🌍 🌿

💡 Responsible products or services

The company's mission is to design eco-responsible products and services aligned with the needs of the ecological transformation.

More information
  • Website
  • Company
  • Between 50 and 250 employees
  • Tourism
Impact study

Has had a measurement of its social or environmental impact carried out by a firm external to the structure.

Labels and certifications
This structure did not communicate to us the labels or certifications that it was able to obtain.
Read more

The SEO team at Evaneos 👥

Within our department, you are part of the SEO team. The role of this team is to drive qualified organic traffic in the 5 markets (FR, ES, DE, IT, NL) by responding to users' intentions in order to make them convert.

In the SEO team of 4 people, you will be responsible of managing and prioritizing the SEO backlog of product features with the aim of generating and converting organic traffic to achieve our growth objectives on all Evaneos websites

We’re looking for a Senior SEO Product Owner to join us on a long-term basis.

Your role 📝

As a Senior SEO Product Owner, you will play a key role in the Growth department is to put the largest number of travelers with the most mature travel intentions possible into the hands of the best local experts.

Your main missions will be:



  1. Co-lead a transversal team comprised of 1 product manager, 1 designer, 1 data analyst and 5 developers dedicated to generate qualified SEO traffic


  • Identify & Prioritize SEO growth backlog of opportunities (technical optimizations, landing page templates, CMS features, automation of content factory...)

  • SXO: Create solutions with the Product team (in charge of the evolution of Evaneos platform) to adapt the user experience on-site & ensure that we meet the intent expressed via the search engine.

  • Deliver SEO specifications & sanity check

  • Monitor the impact of actions & report to stakeholders



  1. Refine SEO growth backlog to fuel the transversal team through :


  • Technical SEO audits / sanity checks : you are responsible for the SEO technical health of the sites you are in charge (Log analysis, internal linking audit…)

  • Analysis of SEO performance : position monitoring, page performance, opportunity detection.

  • Benchmark of top SEO competitors

  • Semantic / Content audit : identify opportunities in search engines queries & search engine results pages



  1. SEO Content Scale


In collaboration with the editorial lead, adapt our content factory to produce SEO performing brief & content at scale, on our 5 markets, cost-wise and leveraging IA capabilities.

Work environment 🙌

  • Recently remodeled office close to Saint-Lazare, with beautiful spaces enabling interaction with all colleagues.

  • Travel budget to discover Evaneos services

  • Weekly teleworking & travelling TT to work several times a year in other countries/regions.

  • Flexible working hours in agreement with your team

  • Various leisure groups: music, board games, yoga, etc.

  • Access to gyms and classes partially covered by Evaneos thanks to our partnership with Gymlib

  • Internal events to get to know each other, discover and exchange ideas: cultural lunches, after-work, seminars, etc


Profile

📢 Note: Perhaps you don't meet all these criteria... then at the very least you share our values: authenticity, adventure, impact and we'll talk about the other aspects later!

Your profile  🗣️

  • You master complete SEO stack : Google Search Console and several of the following tools: Screaming Frog, SemRush,  Oncrawl, ahrefs, semji etc..

  • Your strong Data & analytical skills and your test & learn approach enable you to deliver strong results.

You have :

  • at least 5 years of experience as SEO specialist, ideally in both agency/advertiser sides

  • a Product appeal to link SEO growth with user experience

You are :

  • tech savy, productivity oriented and like to automate things

  • fluent in French and English

  • a real team player, curious, rigorous and persistent

As a plus :

  • 1st experience in start up / scale up / fast growing environment