Roles and missions of the Advocacy Manager
The Advocacy Leader is a professional who plays a key role in encouraging change and political influence. They are responsible for advancing the objectives and interests of the entity that employs them, working with policy makers, the media and the public. The main roles and missions of an Advocacy Leader are:
Conduct in-depth research and analysis on political and advocacy issues;
Develop strategic alliances and networks with policy makers, interest groups and non-profit organizations;
Identify and communicate opportunities for the employer entity to participate in political decision-making processes;
Protect the interests of the employer entity and promote specific programs and initiatives, in particular with regard to policies and legislation;
Develop advocacy strategies and action plans to promote the interests of the employing entity;
Present views, opinions and arguments in diverse political contexts;
Take public relations initiatives such as press conferences and events;
Coordinate and oversee the implementation of advocacy strategies and plans;
Establish partnerships and relationships with interest groups, media and political actors;
Monitor and evaluate trends and policy changes;
Write reports and analyses on policy topics and advocacy advances.
Salary and career development of the Advocacy Manager
The salary of an advocacy officer is highly variable and depends on a variety of factors, including work experience, location, qualifications and specific skills. On average, an advocacy officer can earn between 30,000 and 50,000 euros gross per year, depending on qualifications and experience. Salary prospects are also likely to be influenced by the size of the organisation and the available budget. Evolution of annual gross salary by years of experience for an Advocacy Manager:
0 to 2 years: 25,000 to 45,000 euros
2 to 5 years: 30,000 to 50,000 euros
5 to 10 years: 35,000 to 55,000 euros
10 to 15 years: 40,000 to 60,000 euros
Over 15 years: 45,000 to 75,000 euros
Career Prospects for an Advocacy Leader:
Campaign manager
Public relations officer
Project manager
Communications officer
Chief of staff
