Traffic Manager - Marseille

Long term
Marseille, France
Impact
Occasional remote authorized
3 yrs of exp.
Posted on 03-01-2022

Bodyguard

Bodyguard.ai is a moderation solution that protects in real time from toxic content posted on social networks and platforms.

More informations
  • Website
  • Company
  • Between 15 and 50 persons
  • Impact
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Bodyguard is looking for its next Traffic Manager !

You’ll have direct impact on Bodyguard’s growth and expansion.

As a member of the Growth team, you will be on charge of operating our SEO & SEA strategy, helping us better understand our lead journey and tracking our performances. You’ll also collaborate with our Head of Industries to help reach our growth and expansion objectives.

Your role

Key missions & responsibilities

SEO

  • Audit our corporate website to identify areas of improvement that will increase traffic,
  • Elaboration of our positioning strategy in search engines: definition of keywords,
  • Recommendations to the Content Strategy team on our on-site contents in an SEO logic,
  • Bringing and accompanying content improvements for our web site

SEA

  • Set up and optimize SEM campaigns (Google Ads, Bing, Facebook Ads…) that you will be in charge of, in accordance with the allocated budget and marketing objectives,
  • Co-design SEA strategies with our Head of growth (Search, Display, Social, Retargeting),
  • Guarantee the good evolution of the campaigns and their results

Data & Reporting

  • Help build our customer journey based on behavioral insights in collaboration with the Head of Growth
  • Build Google Data Studio reporting to share main KPIs to the team
  • Conduct competitive audits to stay in touch with our markets

The stack

  • Google Analytics, Google Ads, Google Data Studio
Profile
  • 3+ years in an agency or advertising company with the listed scope,
  • You have a webmarketing licence or equivalent,
  • You have an analytic mindset and love processing data to deliver insights to the team,
  • Professional use of Google Analytics, Google Data Studio & Google Ads is a must have, experience in SMO is a plus,
  • Any knowledge in a SEO Analytics tool other than GG Analytics is a great +
  • You are fluent in french & english and can operate SEM missions in both languages