SEO Manager - Paris

Long term
Paris, France
Partial remote possible
5 yrs of exp.
Posted on 10-14-2022


BlaBlaCar leverages technology to fill empty seats on the road, connecting members looking to carpool or to travel by bus, and making travel more affordable, sociable and convenient.

More informations
  • Website
  • Company
  • Between 250 and 2000 employees
  • Tech
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In this context where we are shifting from monomodality to multimodality, SEO has become a critical acquisition channel. Reporting to the digital marketing team lead, you will own and deliver the whole SEO vision & strategy at BlaBlaCar.


  • Defining the vision of SEO strategy at BlaBlaCar
  • Developing and executing best-in-class SEO strategies across all markets and all transport modes (carpooling, bus, trains)
  • Working closely with a dedicated Product & Engineering squad (4 developers and a PM dedicated to SEO topics) to prioritise and deliver the right development for SEO
  • Managing a team of two SEO specialists
  • Owning monitoring and reporting of the SEO Northstar metrics and key initiatives.

Your qualifications

  • You have 5+ years of experience, with past experiences in SEO for e-commerce or marketplace websites
  • You have knowledge of SEO tools like the Google Search Console, crawlers, data dashboards like Data studio or Tableau and you can perform log analysis
  • You are a natural at getting things done: you know how to cut through the ambiguity and how to maintain laser focus on narrowing the scope, rather than expanding it
  • You have a strong written and verbal communication skills, and you have a track record of delivering presentations to different audiences (from teammates to leadership team)
  • You have the ability to play with data and A/B testing
  • You are humble and have excellent listening skills
  • You are fluent in English

If you don’t meet 100% of the qualifications outlined above, tell us why you’d still be a great fit for this role in your application!